AdMedia's new media and interactive marketing transactions

New Media and Interactive Marketing

AdMedia Partners provides strategic advisory services to new media companies and interactive marketing agencies.

AdMedia has a particular advantage in working with clients whose businesses relate to our firm's other practice areas in advertising, marketing services, media and publishing.

October 2011

GA|PRC Group, a leading retail marketing agency, has been acquired by RFE Investment Partners and its equity partners, Caymus Equity Partners and Starboard Capital Partners, and with debt financing provided by Fifth Third Bancorp and CapitalSouth Partners.

June 2011

Morpheus Media, a leading digital strategy and media agency serving the world's top luxury and media brands, has been acquired by CREATETHE GROUP, a digital agency and ecommerce technology provider.

June 2011

ICUC, a leading social media moderating, monitoring and community development company, has been acquired by Aegis Media's iProspect.

December 2010

Marketing Direct, Inc., a leading provider of integrated marketing services to the healthcare industry, has been acquired by KBM Group, a Wunderman company and member of WPP.

November 2010

Real Branding, a digital marketing agency, has been acquired by Schawk, Inc., a leading provider of brand point management services.

September 2010

LEVEL Studios, a leading digital marketing and technology services agency, has been acquired by Rosetta, the largest independent interactive agency in the US and a portfolio company of Lindsay Goldberg.

June 2010

Denali Marketing, a full-service loyalty marketing agency, has merged with OLSON, a leading integrated marketing communications agency and portfolio company of KRG Capital Partners, LLC.

December 2009

Triad Digital Media, LLC, an online media and advertising services company, has received a significant growth capital investment from H.I.G. Ventures, LLC.

December 2009

Cheil Worldwide has acquired The Barbarian Group, an award winning digital creative and marketing company.

October 2009

OLSON, a leading integrated marketing communications agency, has secured a private equity investment from KRG Capital Partners, LLC.

February 2009

Mr. Youth, a leading social marketing agency focusing on word-of-mouth, social interactive and experiential marketing, has been acquired by The Mustang Group LLC and Alta Communications, two Boston-based private equity firms.

September 2008

Range Online Media, a search marketing and online media agency, in its acquisition by iProspect, a subsidiary of Aegis Group plc.

August 2008

Centro, the leading solution provider for planning and executing national buys of online local media, has acquired Real Cities from The McClatchy Company.

July 2008

Brulant, one of the largest independent interactive marketing agencies, has been acquired by Rosetta, a portfolio company of Lindsay Goldberg.

July 2008

Juli B, an online luxury and lifestyle brand that emails local content on upwards of 14 cities in the U.S. and Europe to over 700,000 subscribers, has been acquired by Modern Luxury Magazines, a portfolio company of Clarity Partners.

June 2008

Manhattan Research, LLC, a premier healthcare market research and advisory services firm, has been acquired by Decision Resources, a world leader in healthcare market research publications, advisory services and consulting.

June 2008

Big Communications, Inc., a leading digital healthcare marketing communications company, has been acquired by Meredith Corporation, one of America's premiere media and marketing companies.

March 2008

Spunlogic, an interactive marketing and technology agency, has been acquired by Engauge Marketing, LLC, a marketing solutions agency owned by Halyard Capital.

March 2008

i33 communications LLC, a digital design, development and marketing agency, has been acquired by 360i, a subsidiary of Innovation Interactive LLC.

July 2007

iCrossing Inc., a global digital marketing company, has acquired Web development agency Proxicom, Inc.

July 2007

Refinery, Inc. has been acquired by G2 Worldwide, a partner company of Grey Group and an operating company of WPP.

February 2007

Ignite Health, Inc., a leading interactive healthcare marketing agency, has been acquired by inVentiv Health, Inc.

February 2007

Spannerworks Ltd., a leading U.K.-based search marketing agency, has been acquired by iCrossing, Inc.

January 2007

Burrill & Company, a San Francisco-based life sciences media, merchant banking and venture capital company, has contributed its media assets and joined with VNU Business Media to form Burrill Life Sciences Media, LLC.

January 2007

New Media Strategies, a leading interactive word of mouth marketing agency, has been acquired by Meredith Corporation.

January 2007

Genex, a leading interactive relationship marketing agency, has been acquired by Meredith Corporation.

November 2006

Impulse Marketing Group, an online lead generation and affiliate marketing company serving the financial services industry, has been acquired by an undisclosed private buyer.

January 2006

Medical Broadcasting Company, the largest independent interactive healthcare agency, has been acquired by Digitas, Inc.

December 2005

Bridge Worldwide, a leading interactive relationship marketing agency, has been acquired by Wunderman, a division of WPP.

June 2005

Dynamic Logic, the leading independent research company specializing in measuring marketing effectiveness, has been acquired by Millward Brown, a unit of WPP Group.

June 2005

360i LLC, a leading provider of search marketing services and technology, has been acquired by eXact Advertising, LLC, an integrated performance-based marketing provider.

September 2004

The assets and business of FutureSource, LLC, Lombard, IL, have been acquired by Interactive Data Corporation, Bedford, MA.

July 2004

aQuantive, Inc., a digital marketing services and technology company, has acquired SBI.Razorfish, an independent interactive agency specializing in web-based systems and integrated marketing programs.

April 2004

MDC Partners has acquired CyberSight Canada ULC, an interactive marketing agency.

April 2004

Nurun Inc. has acquired Ant Farm Interactive LLC, an interactive marketing agency.

May 2003

Freestyle Interactive, a full-service interactive advertising agency, has been acquired by Carat Interactive, Inc.

November 2002

i-FRONTIER, Corp., an interactive advertising agency, has been acquired by Avenue A, Inc.

July 2002

Atex Media Solutions, Inc. and Media Command, Inc. have combined to form Atex Media Command Inc.

May 2002

Krypteian Systems, Ltd. has been acquired by CorporateSmarts, Inc.

February 2001

Thomas Publishing Company has sold Thomas Food Industry Register to Grey House Publishing, Inc.

September 2000

Nine Dots Corporation has been acquired by CyberSight Acquisition Company, Inc., an affiliate of CyberSight, LLC.

September 2000

The assets of Coolfire.interactive, Inc. have been acquired by J. Walter Thompson U.S.A., Inc., a subsidiary of WPP Group, plc.

November 1999

Four Points Digital, LLC has been acquired by Whittman-Hart, Inc.

October 1999

Avenue A has acquired iballs.

July 1999

VoiceTrak, Inc. has been acquired by the owners of Burrelle's Information Services LLC.

March 1999

FutureSource Information Systems, Inc. and Bridge Information Systems have formed a new company, FutureSource/BRIDGE LLC.

May 1998

Chilton Company, a wholly-owned subsidiary of Reed Elsevier Inc., has sold Chilton Research Services to Taylor Nelson AGB Operations Inc., an affiliate of SOFRES Intersearch and Taylor Nelson SOFRES.