Advertising and Marketing Services
Since 1990, AdMedia has provided strategic advisory services to the advertising and marketing services industries.
The firm has represented buyers and sellers, including major holding companies, and highly-regarded independents. In addition to traditional advertising and marketing services, recent clients have reflected the expanding definition of the industry, coming from such sectors as market research companies and firms specializing in strategic and marketing consulting.
July 2008
Brulant, one of the largest independent interactive marketing agencies, has been acquired by Rosetta, a portfolio company of Lindsay Goldberg.
July 2008
Barefoot, a premier creative and interactive advertising agency, has been acquired by Omincom's BBDO Worldwide.
June 2008
McKinney has completed a management buyout by repurchasing the company previously held by Havas.
June 2008
Manhattan Research, LLC, a premier healthcare market research and advisory services firm, has been acquired by Decision Resources, a world leader in healthcare market research publications, advisory services and consulting.
June 2008
Big Communications, Inc., a leading digital healthcare marketing communications company, has been acquired by Meredith Corporation, one of America's premiere media and marketing companies.
February 2008
The Kern Organization, a leading independent direct marketing agency, has been acquired by Omnicom's DAS division.
December 2007
Craig Murray Productions, LLC, a full-service entertainment marketing agency, has acquired Deadline Advertising, an interactive entertainment marketing agency.
July 2007
iCrossing Inc., a global digital marketing company, has acquired Web development agency Proxicom, Inc.
June 2007
Chandler Chicco Agency, a full-service, global healthcare public relations firm, has been acquired by inVentiv Health, Inc.
May 2007
Benchmark Marketing Services, LLC, a brand consulting and retail design firm, has been acquired by Schawk USA Inc.
May 2007
Addison Whitney, Inc., a brand development and identity consulting firm, has been acquired by inVentiv Health, Inc.
April 2007
CFM Direct, a leading direct marketing agency, has been acquired by Merkle Inc., a leading database marketing agency.
February 2007
Ignite Health, Inc., a leading interactive healthcare marketing agency, has been acquired by inVentiv Health, Inc.
January 2007
New Media Strategies, a leading interactive word of mouth marketing agency, has been acquired by Meredith Corporation.
January 2007
Genex, a leading interactive relationship marketing agency, has been acquired by Meredith Corporation.
December 2006
Archway Merchandising Services, Inc., a portfolio company of Lake Capital, has acquired the assets of National Retail Services, a subsidiary of Havas Holdings, Inc.
November 2006
Impulse Marketing Group, an online lead generation and affiliate marketing company serving the financial services industry, has been acquired by an undisclosed private buyer.
November 2006
The Glover Park Group, a leading independent corporate communications and public affairs firm, has been acquired by private equity firm Svoboda, Collins.
November 2006
Grupo Gallegos, a leading independent Hispanic advertising agency, has repurchased its business from an affiliate of The Richards Group.
August 2006
Shaw Marketing Group, LLC, a leading direct marketing company, has been acquired by Wunderman, a division of WPP.
August 2006
Public Strategies, Inc., a leading public affairs, corporate communications and government relations firm, has been acquired by WPP.
June 2006
The Hazelton Group, a research-based brand strategy and development consulting firm, has been acquired by Archstone Consulting, a strategy and operations management consultancy.
January 2006
Medical Broadcasting Company, the largest independent interactive healthcare agency, has been acquired by Digitas, Inc.
December 2005
Bridge Worldwide, a leading interactive relationship marketing agency, has been acquired by Wunderman, a division of WPP.
December 2005
Creative Domain and Trailer Park, a subsidiary of Lake Capital, have combined to form a leading provider of entertainment marketing services.
December 2005
Dittus Communications, a Washington, DC-based public affairs firm with legislative and regulatory expertise, has been acquired by Financial Dynamics.
September 2005
Federalist Group LLC, a leading Washington, DC-based government relations firm, has been acquired by Ogilvy Public Relations Worldwide, a division of WPP Group.
June 2005
Taylor Rafferty Associates, Inc., the leading independent investor relations and financial communications advisor, has been acquired by Xinhua Finance Limited, a Hong Kong-based financial information company.
June 2005
360i LLC, a leading provider of search marketing services and technology, has been acquired by Innovative Interactive, an integrated performance-based marketing provider.
November 2004
Burke Inc. has acquired the 50% of its business previously owned by NFO WorldGroup, a wholly owned subsidiary of Taylor Nelson Sofres plc.
November 2004
Cannondale Associates, a leading sales & marketing consulting and software solutions firm, has been acquired by WPP Group.
July 2004
aQuantive, Inc., a digital marketing services and technology company, has acquired SBI.Razorfish, an independent interactive agency specializing in web-based systems and integrated marketing programs.
June 2004
Eric Mower and Associates has acquired PriceMcNabb, an integrated marketing communications agency.
April 2004
Nurun Inc. has acquired Ant Farm Interactive LLC, an interactive marketing agency.
December 2003
Quinn Gillespie & Associates, a Washington, DC-based public affairs firm, has been acquired by WPP Group.
November 2003
Hall & Partners Group, a market research and consulting company, has been acquired by Omnicom Group.
September 2003
Next Fifteen Communications PLC has acquired certain assets of Applied Communications, a technology public relations firm in San Francisco.
September 2003
Cramer-Krasselt, a full service advertising and public relations agency, has acquired Nichol and Co., a public relations firm based in New York.
September 2003
MHi Direct, a direct marketing agency, has been acquired by Blattner Brunner.
May 2003
Freestyle Interactive, a full-service interactive advertising agency, has been acquired by Carat Interactive, Inc.
April 2003
Hakuhodo has acquired Mendelsohn/Zien.
November 2002
HealthQuest, Inc., including its subsidiary, Lehman Millet Incorporated, a healthcare marketing communications company, has been acquired by HealthSTAR Communications, Inc.
November 2002
i-FRONTIER, Corp., an interactive advertising agency, has been acquired by Avenue A, Inc.
March 2002
FitzGerald Communications, Inc. has been acquired by Brodeur Worldwide, a division of Omnicom Group Inc.
November 2001
Epsilon has been acquired by Relizon.
July 2001
International Business Information Inc. ("IBI") has been acquired by Cordiant Communications Group plc.
July 2001
Noonan/Russo Communications, Inc. has been acquired by Diversified Agencies Group, a division of Havas Advertising.
May 2001
The assets of Simmons, Durham & Associates, Inc. were acquired by Arnold Worldwide Partners, Inc., a division of Havas Advertising.
April 2001
McKinney & Silver, Inc., a division of marchFIRST, has been acquired by Arnold Worldwide Partners, Inc. a division of Havas Advertising.
April 2001
SicolaMartin has been acquired by Y&R Advertising, a division of WPP Group plc.
August 2000
Cunningham Communication Inc. has been acquired by Incepta Group plc.
August 2000
Chinnici Direct, Inc. has been acquired by Margeotes|Fertitta + Partners, a subsidiary of Maxxcom Inc.
August 2000
Donino, White & Partners, Inc. has been acquired by Cordiant Communications Group plc.
July 2000
The assets of Imagio Technology Advertising and Public Relations have been acquired by J. Walter Thompson Company.
April 2000
Alvern, Inc. has been acquired by Value Vest.
April 2000
Meridian Consulting Group has been acquired by Euro RSCG Worldwide, a division of Havas Advertising.
March 2000
DeWitt Media, Inc. has been acquired by Publicis U.S. Holdings, Inc., a division of Publicis S.A.
March 2000
The Michael Allen Company has been acquired by Earle Palmer Brown, Inc.
November 1999
Four Points Digital, LLC has been acquired by Whittman-Hart, Inc.
October 1999
Avenue A has acquired iballs.
October 1999
Lobsenz-Stevens Inc. has been acquired by Publicis Dialog, a division of Publicis S.A.
September 1999
Cadmus Direct, a division of Cadmus Communications, has been acquired by Hawkeye Communications, L.P.
September 1999
CPM, Inc. has been acquired by Tempus Group PLC.
September 1999
Marketing Perspectives Limited ("Perspectives") has been acquired by WPP Group PLC.
July 1999
The Benjamin Group, Inc. has been acquired by BSMG Worldwide, a division of True North Communications, Inc.
July 1999
VoiceTrak, Inc. has been acquired by the owners of Burrelle's Information Services LLC.
June 1999
Burrell Communications Group Inc. has been sold to Publicis S.A.
May 1999
Broadwell Marketing Group, Inc. has been acquired by Snyder Communications, Inc.
May 1999
The Hacker Group, Ltd. has been acquired by True North Communications, Inc.
April 1999
Jordan McGrath Case & Partners has been acquired by Euro RSCG Worldwide, a division of Havas Advertising.
March 1999
PromoTech Research Associates, Inc. has been acquired by Snyder Communications, Inc.
February 1999
The Financial Relations Board has been acquired by BSMG Worldwide, a division of True North Communications, Inc.
January 1999
CM Partners, Inc. has been acquired by Foote Cone & Belding, a division of True North Communications, Inc.
January 1999
Hastings Healthcare Group has been acquired by Healthways Communications International.
September 1998
VSM Media, Inc. has been acquired by Tempus Group PLC.
May 1998
Tierney & Partners and The Tierney Group have been acquired by True North Communications
March 1998
Arnold Communications, Inc. has been acquired by Snyder Communications, Inc.
March 1998
The Smith & Jones Communications Company Limited has been acquired by WPP Group, PLC.
February 1998
Russ Reid Company, a direct marketing company, was sold to Omnicom.
September 1997
The marketing services businesses of Marketing Corporation of America has been acquired by The Interpublic Group of Companies.
June 1997
Integrated Communications Corporation has been acquired by Ammirati Puris Lintas, a division of The Interpublic Group of Companies.
January 1997
McKinney and Silver has been acquired by CKS Group, Inc.
October 1996
AdCom Inc. and subsidiaries, including N.W. Ayer & Son, Incorporated, have been acquired by The McManus Group, Inc.
October 1996
The assets of The Media Edge, Inc. have been acquired by Young & Rubicam, L.P.
May 1996
Ketchum Communications Holdings, Inc. has been acquired by Omnicom Group, Inc.
January 1996
Altschiller & Company, a division of Omnicom, has been acquired by Hill Holliday Connors Cosmopulos, Inc.
November 1995
The assets and business of Financial World Partners, L.P. have been acquired by FWI, Inc.
August 1995
AdDirect, the direct marketing division of Ally & Gargano, Inc., has been sold to North Castle Partners, Inc.
August 1995
Dugan-Farley, the health care division of Ally & Gargano, Inc., has been sold to Bozell Worldwide, Inc.
May 1995
Ketchum, Inc. sold its Chicago advertising operations to Bozell Worldwide, Inc.
January 1995
Lewis & Gace, Inc. has been acquired by Bozell Worldwide, Inc.
May 1994
Deutsch Shea & Evans, a recruitment advertising agency, has been acquired by TMP Worldwide, Inc.
May 1994
Einstein and Sandom, Inc., an advertising agency specializing in interactive communications, has been acquired by D'Arcy Masius Benton & Bowles.
February 1994
Ross Roy, Inc. has sold certain assets of Calet Hirsch & Ferrell, its New York Advertising Agency Subsidiary to a management group operating as FerrellCalvillo Communications.
December 1993
Foote Cone & Belding Communications has sold Krupp-Taylor, its direct marketing subsidiary to DIMAC Direct, a major direct marketing company.
September 1991
Long Haymes & Car, Inc., an advertising agency, has been acquired by
The Interpublic Group of Companies.
September 2008
Bonnier Corporation
has acquired Working Mother Media, Inc., the largest multimedia company focused on the advance-
ment of women and diversity in the workplace, from MCG Capital Corporation.
More
Bonnier Corporation
has acquired Working Mother Media, Inc., the largest multimedia company focused on the advance-
ment of women and diversity in the workplace, from MCG Capital Corporation.
More
September 2008
Range Online Media, a search engine marketing agency, has been acquired by iProspect, a subsidiary of Aegis Group plc.
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Range Online Media, a search engine marketing agency, has been acquired by iProspect, a subsidiary of Aegis Group plc.
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August 2008
Centro, the leading solution provider for planning and executing national buys of online local media, has acquired Real Cities from The McClatchy Company.
Centro, the leading solution provider for planning and executing national buys of online local media, has acquired Real Cities from The McClatchy Company.
2008 Merger and Acquisition Prospects for Marketing Services and Internet Marketing Firms
2008 Prospects for Media Mergers and Acquisitions
2008 Prospects for Media Mergers and Acquisitions
Three Park Ave, 31st Floor
New York, NY 10016-5902
Tel 212-759-1870
Fax 212-888-4960
info@admediapartners.com
New York, NY 10016-5902
Tel 212-759-1870
Fax 212-888-4960
info@admediapartners.com
