Seth R. Alpert
Managing Director
Seth R. Alpert joined AdMedia Partners in 1999. He has extensive experience in the media and computer industries. From 1983 through 1993 he was an officer of Ziff Communications Company, where he held a series of senior editorial and management positions. At Ziff, he served as editor-in-chief of Computers & Electronics magazine and president of Data Decisions, a publisher of loose-leaf reference services for computer professionals. In 1985, Mr. Alpert was appointed vice president, development for Ziff with responsibility for acquisitions and business development. He went on to establish and develop the ZiffNet online service, and to conceive, develop and manage Ziff's Computer Library CD-ROM publishing division.
Immediately prior to joining AdMedia he was an independent consultant in the areas of strategic planning, product development, marketing and general management for electronic information businesses. His clients included CMP Publications, McGraw-Hill, Thomas Publishing Company, The Times Mirror Company, Reuben H. Donnelley and Value Line.
Mr. Alpert is a member of the New York City Investment Fund's Media and Entertainment Sector Group. He represents the Fund as a board observer for Marketing Technology Solutions, one of its portfolio companies.
Mr. Alpert received a BA in mathematics magna cum laude from the University of California at Berkeley, and an MA and PhD in mathematics from Columbia University.
Recent transactions include:
Centro / The McClatchy Company
Spannerworks Ltd. / iCrossing, Inc.
360i LLC / Innovative Interactive
CyberSight Canada ULC / MDC Partners
Ant Farm Interactive LLC / Nurun Inc.
Freestyle Interactive / Carat Interactive, Inc.
Atex Media Solutions, Inc. / Media Command, Inc.
Krypteian Systems, Ltd. / CorporateSmarts, Inc.
Thomas Publishing Company / Grey House Publishing, Inc.
Nine Dots Corporation / CyberSight Acquisition Company, Inc.
Coolfire.interactive, Inc. / J. Walter Thompson U.S.A., Inc.
Four Points Digital, LLC / Whittman-Hart, Inc.
Avenue A, Inc. / iballs
VoiceTrak, Inc. / Burrelle's Information Services LLC
FutureSource Information Systems, Inc. / Bridge Information Systems
Chilton Research Services / Taylor Nelson AGB Operations, Inc.

September 2008
Bonnier Corporation
has acquired Working Mother Media, Inc., the largest multimedia company focused on the advance-
ment of women and diversity in the workplace, from MCG Capital Corporation.
More
Bonnier Corporation
has acquired Working Mother Media, Inc., the largest multimedia company focused on the advance-
ment of women and diversity in the workplace, from MCG Capital Corporation.
More
September 2008
Range Online Media, a search engine marketing agency, has been acquired by iProspect, a subsidiary of Aegis Group plc.
More
Range Online Media, a search engine marketing agency, has been acquired by iProspect, a subsidiary of Aegis Group plc.
More
August 2008
Centro, the leading solution provider for planning and executing national buys of online local media, has acquired Real Cities from The McClatchy Company.
Centro, the leading solution provider for planning and executing national buys of online local media, has acquired Real Cities from The McClatchy Company.
2008 Merger and Acquisition Prospects for Marketing Services and Internet Marketing Firms
2008 Prospects for Media Mergers and Acquisitions
2008 Prospects for Media Mergers and Acquisitions
Three Park Ave, 31st Floor
New York, NY 10016-5902
Tel 212-759-1870
Fax 212-888-4960
info@admediapartners.com
New York, NY 10016-5902
Tel 212-759-1870
Fax 212-888-4960
info@admediapartners.com
